2020 Olympian Micah Williams asked for help integrating his artistic vision into his clothing line, marketing and merchandising.
THE MEANING BEHIND THE DESIGN
Here is a little more about what each symbol represents:
Micah wanted to include a quote his coach mentioned to him one day; this was a driving force in his decision to make a clothing brand.
Butterfly represents his mom, who has supported his dreams.
A saying that Micah hopes will represent a good and productive day.
The heart represents the kindness he hopes to hold as he pushes through the pain.
Lines represents the the track and upward trajectory his future.
This logo was altered to represent the voice he wants to give people on his growing platform.
Born and raised in PDX, he owed a lot to the people who live there; he wanted to place this patch on a prominent place on his leg.
The shooting star with lucky number 19 represents his trajectory of success and inspiration to keep moving forward.
Living like an Olympian does not solely apply to physical ability; to live like an Olympian means pushing yourself to your best every day.
Born in 2001, and the birth of Micah's brand in 2021, Micah is drew inspiration from the combination of numbers 0-1-2 bringing him to this point.
